Yeah what I doubt a bit is that Hitchcock viewed the "unlikable and crazy" behaviour of Stewart's character through the same lens we do now; I think he probably thought this dare was less of an ask than we think.
Anyway apparently his own reasoning for why it failed commercially was that Stewart was too old, which, that's a factor but hardly in anyone's top5 haha.
― Daniel_Rf, Monday, 25 September 2023 20:42 (seven months ago) link