marketing of masculinity

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srs ppl drink their coffee black and if you adulterate it you don't really like coffee.

correct. east coast coffee snobs/barista/coffee manufacturers/coffee trainers i know pretty much line up with this

just staying (Karl Malone), Monday, 22 November 2021 21:06 (two years ago) link

In Italy they have coffee that is worth drinking black

longtime caller, first time listener (man alive), Monday, 22 November 2021 21:07 (two years ago) link

if they're making their lattes or any of the millions of other things, sure. but for the coffee itself, just a "large coffee" please? that's black

just staying (Karl Malone), Monday, 22 November 2021 21:07 (two years ago) link

if you're getting your coffee served to you by someone whose job title is barista you're not a real masculine man obv. i think this convo has drifted away from the thread title

or to put it another way, while marketing of masculinity is inextricable from concepts of both authenticity and strength, those concepts when it comes to coffee have also become too closely associated with other values and cultures that are anathema to the marketing of masculinity, like snobbery and cosmopolitanism.

Lavator Shemmelpennick, Monday, 22 November 2021 21:11 (two years ago) link

lol real men drink coffee black because it's the most unpleasant that way and masculinity requires abjuring all physical comforts.

Ima Gardener (in orbit), Monday, 22 November 2021 21:13 (two years ago) link

real men drink coffee black because we're out on our farms and making fires in the morning, there's no milk or sugar to be found. it's cowboy coffee or bust. but a true cowboy might enjoy a nice latte now and then, as they collect new missions back in town and have access to an inn.

just staying (Karl Malone), Monday, 22 November 2021 21:25 (two years ago) link

cowboy coffee or and bust

just staying (Karl Malone), Monday, 22 November 2021 21:25 (two years ago) link

no space in my saddlebag for a baby bottle of milk

longtime caller, first time listener (man alive), Monday, 22 November 2021 21:35 (two years ago) link

coffee that put hair on yer chest, chili that burns a whole in your belly, and young rotgut whiskey... that's all my chuck wagon ever serves

Andy the Grasshopper, Monday, 22 November 2021 21:40 (two years ago) link

My grandfather used to say, "If you wanted a cup of milk and sugar, why did you ask for coffee?"

but also fuck you (unperson), Monday, 22 November 2021 21:45 (two years ago) link

it's almost as if what is "masculine behavior" is completely arbitrary and entirely defined by insecurity.

Nedlene Grendel as Basenji Holmo (map), Monday, 22 November 2021 21:47 (two years ago) link

cowboy coffee just means the coffee grounds are right in the coffee instead of hot water being filtered through the grounds. then you have to settle the coffee grounds to the bottom of the pot before you can pour it into a mug and drink it without getting a mouthful of gritty grounds. it's nasty stuff that's hard to get right.

more difficult than I look (Aimless), Monday, 22 November 2021 21:49 (two years ago) link

I've heard about eggshells or egg whites in cowboy coffee but never understood how that worked

Andy the Grasshopper, Monday, 22 November 2021 21:50 (two years ago) link

cowboy coffee just means the coffee grounds are right in the coffee instead of hot water being filtered through the grounds. then you have to settle the coffee grounds to the bottom of the pot before you can pour it into a mug and drink it without getting a mouthful of gritty grounds. it's nasty stuff that's hard to get right.

That's why cowboys have mustaches: it's a coffee filter that's built into your face.

popcornoscenti (Ye Mad Puffin), Monday, 22 November 2021 21:51 (two years ago) link

whatever mustache doesn't filter will be handled with terrible directness via the intestines

just staying (Karl Malone), Monday, 22 November 2021 22:07 (two years ago) link

it's almost as if what is "masculine behavior" is completely arbitrary and entirely defined by insecurity.

this youtuber whomst is not terrible did a lovely video on this a couple weeks back

https://www.youtube.com/watch?v=OK7hl21YcsE

cookie hat, esq. (cat), Monday, 22 November 2021 22:28 (two years ago) link

Its probably ok to drink coffee whatever way or not

fix up luke shawp (darraghmac), Monday, 22 November 2021 22:33 (two years ago) link

...unless it's just before an arm wrestling contest in a rural bar

just staying (Karl Malone), Monday, 22 November 2021 22:35 (two years ago) link

where the real coffee goes down

just staying (Karl Malone), Monday, 22 November 2021 22:35 (two years ago) link

No even then we drink coffee then too its really ok

fix up luke shawp (darraghmac), Monday, 22 November 2021 22:36 (two years ago) link

for example it's ok with fish skin

https://convivialsupper.files.wordpress.com/2017/01/practicalamericancookery_coffee2hall1856.jpg

mark s, Monday, 22 November 2021 22:38 (two years ago) link

i wish i would have seen that before knowing the fish/coffee connection! it's a cool print!

just staying (Karl Malone), Monday, 22 November 2021 22:46 (two years ago) link

T/S: US coffee snobbery vs. UK tea snobbery

popcornoscenti (Ye Mad Puffin), Monday, 22 November 2021 22:47 (two years ago) link

In line with my stance itt i refuse to take sides there

fix up luke shawp (darraghmac), Monday, 22 November 2021 22:47 (two years ago) link

Worked with a Mormon woman who told me how her non-Mormon dad once asked her before a day on the ranch for a thermos of black coffee with "a level spoonful of sugar" added to it.

She thought he said "eleven spoonfuls of sugar," and boy, she wonders sometimes if his reaction to that was why she joined the church.

pplains, Monday, 22 November 2021 22:52 (two years ago) link

I read that some of the popularity of vodka/akvavit in the northern climes stems from the fact that it doesn't freeze solid, unlike tea & coffee... when you're out working in the woods

Andy the Grasshopper, Monday, 22 November 2021 22:58 (two years ago) link

Obligatory "lol hueg."

nickn, Monday, 22 November 2021 23:16 (two years ago) link

is that huge? i guess it depends on the stylesheet. but i never have any quibbles about posting the huegs

just staying (Karl Malone), Monday, 22 November 2021 23:44 (two years ago) link

Bigger than it needs to be to get the image across. I think ILX compresses really big images.

nickn, Tuesday, 23 November 2021 00:56 (two years ago) link

When the guy offered to sell me some fishscale I wasn't expecting burned coffee

papal hotwife (milo z), Tuesday, 23 November 2021 00:58 (two years ago) link

Anyway, TIL that isinglass was used to clear coffee (I knew it was used to clear beer) and maybe that had something to do with Lynch putting a fish in the percolator in Twin Peaks?

nickn, Tuesday, 23 November 2021 00:59 (two years ago) link

TIL I learned that isinglass is a fish byproduct when I vaguely thought it was sheets of mica

popcornoscenti (Ye Mad Puffin), Tuesday, 23 November 2021 01:26 (two years ago) link

ok quick searching indicates that I am not the first person to be confused by this, because the terms are pretty muddled already

Anyway the only time it occurs in my headspace is in Oklahoma!, where the surrey with the fringe on top has isinglass curtains

popcornoscenti (Ye Mad Puffin), Tuesday, 23 November 2021 01:30 (two years ago) link

The Vice article is balderdash, but it is somewhat interesting that the founder feels the need to frame his business as a 21st century tech startup, when in fact it sounds like a specialty tea mail order company, which is fairly 19th century. And the dude is cynically honest when he admits that's how you drum up investors.

Pre-pandemic, Haagen Daz had a bunch of posters up in the downtown San Francisco BART station about how they were really a 'startup', even though it was founded in 1960

Andy the Grasshopper, Tuesday, 23 November 2021 01:33 (two years ago) link

I feel like in orbit is otm in the “real men in upper midwest” etc like coffee black

but those people have adapted and changed what coffee means, like a standard coffee then was convenience store, work coffee pot, diner, etc

you hand my dad even like a starbucks black coffee (ignoring the over-roasted whatever) they’re like whoa wtf

I feel like “real” even meaning chain coffee was just a burst beyond standard american coffee overall and some just grimaced and said “this is man coffee now” and others just switched to drinking monster or w/e

mh, Thursday, 25 November 2021 04:27 (two years ago) link

on the other hand I would mainline the shittiest work drip coffee for some years. something with a pouch you put in the coffee maker instead of the filter/grounds. finally, they upgraded.. to a folger’s pouch.

my last days being regularly in the office I joined aero press club *shrug*

mh, Thursday, 25 November 2021 04:30 (two years ago) link

it's almost as if what is "masculine behavior" is completely arbitrary and entirely defined by insecurity.

― Nedlene Grendel as Basenji Holmo (map), Monday, November 22, 2021 4:47 PM (two days ago) bookmarkflaglink

So it occurred to me that wrt actual cowboys it probably wasn't totally arbitrary or defined by insecurity, but was actually a necessity of the trail, i.e you literally couldn't have milk (or many other comforts/luxuries) so you had to be "tough" in the sense of being able to live without them and endure difficult conditions. But most American masculinity is like 3-5 steps removed from being an actual cowboy by now. P sure the air conditioning in that new Ram TRX works just fine, and the milk at the gas mart is free with the coffee.

longtime caller, first time listener (man alive), Thursday, 25 November 2021 04:32 (two years ago) link

most actual cowboys were latino or black

mh, Thursday, 25 November 2021 04:35 (two years ago) link

spanish and mexican vaqueros were the original cowboys. norte americanos just copied their methods.

more difficult than I look (Aimless), Thursday, 25 November 2021 04:40 (two years ago) link

double post

mh, Thursday, 25 November 2021 04:42 (two years ago) link

one month passes...

makes me sick to my stomach tbh

haters will say it's* fakehttps://t.co/6zw1eCC6ko

it: dog balls

— Kevin H Jingle Bell 🔔🔔🔔 (@KevinHBell) December 29, 2021

Nedlene Grendel as Basenji Holmo (map), Wednesday, 29 December 2021 20:11 (two years ago) link

The clunking problem

There was a problem, however. The original Neuticles were made of a hard plastic-like material. Customers complained their dogs made a “clunking” sound when they walked or sat down. “That was an issue that we endured for three years until some genius, God bless him wherever he was, invented solid silicone,” Miller says.

talkin' about his flat tire (DJP), Wednesday, 29 December 2021 20:24 (two years ago) link

DJP 1973-2021
Cause of death: involuntarily ejecting lungs through mouth do to sudden, uncontrollable guffawing

talkin' about his flat tire (DJP), Wednesday, 29 December 2021 20:25 (two years ago) link

*due

don't mind me, just correcting typos from the afterlife

talkin' about his flat tire (DJP), Wednesday, 29 December 2021 20:26 (two years ago) link

fucking hell

calzino, Wednesday, 29 December 2021 20:31 (two years ago) link

taking your poor dog's troublemakers away and replacing them clanking balls of plastic - that is just hideous

calzino, Wednesday, 29 December 2021 20:33 (two years ago) link

When I asked for my lab to have big ol meaty clackers I didn't mean actual clackers.

papal hotwife (milo z), Wednesday, 29 December 2021 20:33 (two years ago) link


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