Lady Gaga in 2020 - "Stupid Love", Chromatica, pink latex, etc

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Rain on Me debuted at #1, week 2 dropped to #5, week 3 dropped to #10.

skip, Thursday, 18 June 2020 00:27 (one month ago) link

that's pretty good for a song launched to #1 based overwhelmingly on pent-up hype, a simultaneous track/video premiere, and a plainly charts-driven digital retail strategy. like, the trajectories of a couple others recently fitting that description:

1 - 12 - 15 - 16 - 17 - 22 - 25 (travis scott & kid cudi "the scotts")
1 - 13 - 15 - 17 - 20 (ariana grande & justin bieber "stuck with you")

all are being buoyed somewhat by airplay gains, even those for which direct consumption (sales/streams) is running out of steam fast. they could all eventually find a real mass audience, but i wouldn't count on it. of the three, i'd say "rain on me" may be the likeliest to actually become a 'real' hit

dyl, Thursday, 18 June 2020 03:57 (one month ago) link


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