marketing of masculinity

Men are more environmentally-friendly iirc.

I feel guilty about how often I wash my towels.

"On top of that, a survey found that men ages 18-25 wash their sheets four times in a year, and the U.S. Bureau of Labor Statistics found that on average, men do 1/4th the amount of laundry as women. This fact means that these sheets are only being washed once per month. When we discovered these numbers, we realized that it meant we had to make sure our sheets have powerful anti-bacterial features, and we did just that."

― Yerac

is that survey men-focused or laundry-focused: like, is it that the men ages 18-25 only wash their sheets four times a year, but that someone else occasionally or regularly washes their sheets for them ... or is it stating that the sheets of men ages 18-25 only get washed 4x a year?

― sarahell

the latter

― mookieproof

i think it's maybe neither! from the ad copy that yerac cites, the survey just says that young dudes wash their own sheets 4 times a year. the ad copy goes on to combine this with a separate BLS finding that the average man (doesn't say what age) does 1/4th the laundry as the average woman. then from there they make up an extrapolated "fact": "This fact means that these sheets are only being washed once per month." that's not a fact.

i think all we can say with confidence is that 18-25 guys wash their own sheets 4 times a year. some of their sheets are washed more frequently by other people, because maybe someone else in the household who does more laundry washes their sheets for them on other occasions. and we know that "on average, men do 1/4th the amount of laundry as women." but it's weird to make an assumption that women, who are doing 4 times the laundry of men, are always washing 18-25 year old dude sheets at the same time. sure, some of them do (young guys living with parents; developmentally stunted young men who have their partners do their laundry for them, etc)...

but anyway, i think all that's safe to say is that young dudes are washing their sheets 4 times a year

and you know, what really bothers me about Jax sheets, other than that it sounds like a masturbation product, is that they would have been fine just citing the study that young guys only wash their own sheets 4 times a year! that's convincing enough that perhaps there is a market need for masculine sheets that will fight back against the consequences of not washing the sheets. but don't drag the BLS into this and start mixing assumptions with facts, COME ON JAX

wait so are these sheets that you can cum on without having to wash them

yeah I was on the kickstarter trying to find out whaht masculine issues the sheets addressed and saw that. they raised ~$350k!

just buy denim sheets, it's a fact that you never have to wash blue jeans

with denim sheets, no more cumbersome checking of the quality and condition of your sheets! just touch any part of the sheet - has it turned dark and oily? is the fabric rigid and sticky? that's your Jax denim sheets letting you know it's time to replace the sheets with a fresh set!

reminded that washing my bedding was on the list of tasks last weekend and it still hasn't happened. thanks, thread

I am too lazy to look, but I bet someone somewhere is doing a Merino wool bed sheet that is marketed as "naturally bacteria resistant".

I sleep standing up in a denim slanket anyway

did i already mention my manly idea of throwing rocks at each other for cleanliness? why take a shower when you can become stronger by enduring what does not kill you - thrown rocks that can directly remove mud from your skin, in some cases?

don't have any friends? no problem, throw rocks straight up

Just seen in my FB feed:

https://i.imgur.com/6Uc81yS.png

Some animals lived short and miserable lives to bring that product to the world.

OH it's animal meat.

Jerky is the most disappointing way to consume meat imo

watching an NCBSN soccer stream, just saw an advert for a testosterone supplement called 'Nugenix'

the prison planet dollar huh

idgi

Is it endorsed by Ted Nugent?

Pro Dog Raw

Those are very macho dogs.

The kind you don't bring home to mother.

What does the acronym BARF mean? Couldn't find it quickly on their site, and does the verb "to barf", i.e. to vomit, not exist in British English? What about the term "raw dog", i.e. to have unprotected sex?

I looked it up and it stands for biologically appropriate raw food. There’s a website called BARFWORLD. Oh dear.

as long as its just a website and not a theme park

And what a logo they have at/in BARFworld!

https://pbs.twimg.com/media/EThH0bcWoAMkfki.jpg

https://vignette.wikia.nocookie.net/spaceballs/images/1/1d/Barf.jpg

Are you ready for images of the best “soap but for MEN” product you’ve ever seen? pic.twitter.com/kVAWb57UlF

— Shayna Moon, Unity Lich (@qorquiq) May 8, 2020

seems like real men would refuse to use body wash, it would have to be bar soap that is putty-colored and has, like, sharp edges

also I'm mad they were out of Gunboat Diplomacy last time I was at the store

I kinda want to know what naval supremacy smells like. (Gun oil and salt water?) There's another even sadder product in the replies:

https://pbs.twimg.com/media/EXgHw9mWAAECkmK.jpg

I would have gone with "NO SAPO"

STR8

the ONLY aftershave product guaranteed to not go near your balls

it’s kinda annoying how target’s male toiletries section is laid out like a sharper image

Thick attracts thicc.

Tbf these marketing campaigns are doing everyone a service by increasing the likelihood that basement dwellers will begin taking their personal hygiene seriously.

my brain has been fed a different set of inputs and when I saw “gun oil” I thought of the sex lube first

def not str8

they just need to come up with something you can add to Mountain Dew that changes it into soap after it goes flat

Lysol?

my brain has been fed a different set of inputs and when I saw “gun oil” I thought of the sex lube first

Didn't even know this product existed, but of course it does.

https://www.theguardian.com/lifeandstyle/2020/may/09/anyone-popular-at-school-has-muscles-the-rise-of-the-ripped-teen

Black Rifle Coffee is a Veteran Owned & Operated, Premium Coffee Company. You won't find better premium coffee at a cheaper price, and we serve those who serve. Click. Buy. Drink. Enjoy.@blckriflecoffee #blackriflecoffee

— Black Rifle Coffee (@blckriflecoffee) June 25, 2020

Black Rifle Coffee is a Veteran Owned & Operated, Premium Coffee Company. You won't find better premium coffee at a cheaper price, and we serve those who serve. Click. Buy. Drink. Enjoy.@blckriflecoffee #blackriflecoffee

— Black Rifle Coffee (@blckriflecoffee) June 25, 2020

oops, i had burning coffee all over my man hands and i freaked out

I have had this cof. It is not good. In so many ways.

lmao this reminds me of a guy I saw on Shark Tank doing the exact same thing ("veteran" coffee)

https://www.youtube.com/watch?v=pBROHQFyWEw

real men drink coffee by shooting a bullet into the bottom of the mug and sucking the liquid out like it's snakebite poison

this is not a hot take but the branding of a lot of veteran-owned businesses is real weird.