marketing of masculinity

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I can't see Aqua Velva without thinking of Twins

https://www.youtube.com/watch?v=ZdYE7JG5Wu4

los blue jeans, Thursday, 29 September 2016 00:16 (seven years ago) link

two weeks pass...

https://huckberry.com/store/duke-cannon

Attention — Duke Cannon is here to airlift your grooming regimen outta the wasteland of chemical-laden soaps and fancy-pants products. This is no-nonsense stuff designed with unfussy guys in mind — guys that work hard and get dirty but still value putting their best face forward. Duke’s products and designs depart from anything you’ll find in the aisle of a convenience store, instead opting for a military-inspired, military-tested range of hygiene essentials. The refreshing minty blast of the Cold Shower cubes feels like a polar plunge, perfect after a grueling workday. And the textured scrubber found in their tactical soap bundle is tough enough to whisk away the effects of even the dirtiest jobs. Best of all, Duke Cannon is committed to giving back, partnering with organizations like Honor Flight to directly support the brave and bright men and women of the armed forces. Well, don’t just sit there. Hop to it...

(rocketcat) 🚀🐱 👑🐟 (kingfish), Tuesday, 18 October 2016 18:12 (seven years ago) link

dookie cannon morelike.

how's life, Tuesday, 18 October 2016 18:25 (seven years ago) link

I feel nothing but pity for that poor ad copywriter who was asked to "give us some ultra-masculine copy, straight up he-man, balls-to-the-wall stuff, you know, but genuine. oh, and work in the word 'tactical' if you can. the guys we're targeting love tactical crap".

a little too mature to be cute (Aimless), Tuesday, 18 October 2016 18:49 (seven years ago) link

Chemophobic but none of that fancy pants shit

(rocketcat) 🚀🐱 👑🐟 (kingfish), Tuesday, 18 October 2016 18:50 (seven years ago) link

missed an opportunity for "wetwork" imo

difficult listening hour, Tuesday, 18 October 2016 18:52 (seven years ago) link

lmao at how un-"unfussy" that sounds

laraaji p. henson (Stevie D(eux)), Tuesday, 18 October 2016 20:10 (seven years ago) link

these are some v fussy products imo

laraaji p. henson (Stevie D(eux)), Tuesday, 18 October 2016 20:10 (seven years ago) link

was wondering what the target demo really is -- not actually e.g. oil rig workers, one suspects. assume they're just using gojo.

difficult listening hour, Tuesday, 18 October 2016 20:12 (seven years ago) link

outdoor enthusiasts

The times they are a changing, perhaps (map), Tuesday, 18 October 2016 20:14 (seven years ago) link

wondering what the target demo really is

I'd say men who are insecure enough about their masculinity to overcompensate.

a little too mature to be cute (Aimless), Tuesday, 18 October 2016 20:40 (seven years ago) link

oh shit

The times they are a changing, perhaps (map), Tuesday, 18 October 2016 21:03 (seven years ago) link

BIG ASS BRICK OF SOAP
Modeled after the rough cut, "brick" style of soap used by GIs, and manufactured in the same plant as the supplier of military soap for over 20 years

TACTICAL SOAP ON A ROPE
This bundle is equipped with a textured scrubber specially-designed for a deep clean and a 550-mil-spec paracord to keep your soap from slipping away

difficult listening hour, Tuesday, 18 October 2016 21:06 (seven years ago) link

lol tactical

"WE ARE TAKING HEAVY FIRE! I REPEAT. WE - ARE - TAKING - HEAVY - FIRE! CALL IN THE SOAP ON A ROPE!"

the last famous person you were surprised to discover was actually (man alive), Tuesday, 18 October 2016 21:08 (seven years ago) link

Being a ragtag group of highly experienced whiskey drinkers, we can safely say that Norlan’s built one the best looking, most sophisticated whiskey glasses on the planet. Not only is it eye-catching enough for Indiana Jones to sprint through a Mayan mineshaft for, but it also improves your whiskey’s taste and smell, finally allowing you to experience all those smooth caramelly notes the experts talk about. The team of industrial designers, fluid dynamics experts, and master distillers who built this glass spent a year and a half optimizing it for aeration and aroma. Three dozen prototypes and over $800k on Kickstarter later they finally held a glass that lived up their standards.

It works like this: protrusions in the bottom of the Norlan’s interior make whiskey swirl like a natural wave, giving it more contact with the air, and enriching its flavor. The glass’s shape, meanwhile, focuses the whiskey’s aroma into your nose while diffusing its stinging alcoholic bite away from your face. The end result lets you savor your whiskey’s complexities like a true connoisseur while sipping from a stylish glass sure to be the coolest looking thing on your bar cart. So sit back, relax, and savor. Now might be just the right time to start that whiskey collection you’ve been thinking about.

difficult listening hour, Tuesday, 18 October 2016 21:08 (seven years ago) link

^^^ unfussy

difficult listening hour, Tuesday, 18 October 2016 21:08 (seven years ago) link

weirded out by the scrubber with the soap embedded. great, how am I going to wring out all the grossness?

mh 😏, Tuesday, 18 October 2016 21:09 (seven years ago) link

I feel like whiskey has been ruined

mh 😏, Tuesday, 18 October 2016 21:09 (seven years ago) link

I'm manly as fuck that's why I only wash my ass with soap whose name sounds like a gay pornstar.

the last famous person you were surprised to discover was actually (man alive), Tuesday, 18 October 2016 21:10 (seven years ago) link

diffusing its stinging alcoholic bite away from your face -- wimp shit imo

difficult listening hour, Tuesday, 18 October 2016 21:10 (seven years ago) link

imo just go full Chuck Tingle and shove the bar of soap up your ass

mh 😏, Tuesday, 18 October 2016 21:11 (seven years ago) link

These fools sound like they've never bourbon bobbed for apples before

illegal economic migration (Tracer Hand), Wednesday, 19 October 2016 08:53 (seven years ago) link

two months pass...

Growth Oil 1 oz
$8.00
Along with your daily routine of oil application and brushing, mix in a healthy dosage of our Beard Growth Formula for a longer, fuller beard. Just like plants can't grow without water, our beards get thirsty too. Eliminate the itch, turn dormancy into active growth, and accelerate your journey to ultimate manhood. Achieve a wholesome hedge and show off your rich texture with our all natural fusion of beard magic.

Hans Holbein (Chinchilla Volapük), Friday, 13 January 2017 04:53 (seven years ago) link

symmetry requires a 'marketing of femininity' thread. the only problem would be too effing much material.

a little too mature to be cute (Aimless), Friday, 13 January 2017 18:05 (seven years ago) link

four months pass...

http://i.imgur.com/7SrSDbO.jpg

pplains, Saturday, 13 May 2017 21:46 (six years ago) link

fun doodles though

kinder, Saturday, 13 May 2017 21:55 (six years ago) link

I bet the "gross and gory Bible stuff" skips right past donkey cocks and horse semen

El Tuomasbot (milo z), Saturday, 13 May 2017 22:00 (six years ago) link

How to be like Jesus socially: First, find one prostitute...

pplains, Sunday, 14 May 2017 00:52 (six years ago) link

At least one, si non, ça ne conte pas.

Quis ut Deus (Michael White), Sunday, 14 May 2017 01:27 (six years ago) link

Ni même compter

Quis ut Deus (Michael White), Sunday, 14 May 2017 01:32 (six years ago) link

Not half a day back and already he's stinkin' up the joint with classy French bon mots.

A is for (Aimless), Sunday, 14 May 2017 03:17 (six years ago) link

michael! my god how are you man!

illegal economic migration (Tracer Hand), Sunday, 14 May 2017 08:02 (six years ago) link

Well, sir. How are you?

Quis ut Deus (Michael White), Sunday, 14 May 2017 18:08 (six years ago) link

i am totalement épuisé but super happy to see you here :)

illegal economic migration (Tracer Hand), Sunday, 14 May 2017 19:11 (six years ago) link

two weeks pass...

http://www.adagio.com/gifts/manly_series.html

A collection of three teas that were formulated with guys in mind. Sugar Daddy is bursting with the energy of life-affirming ginseng green tea. Man Cave has the earthy whiff of leather and beer nuts. Lounge Chair Lapsang is a cup filled with the aroma of Dad's favorite pipe or a contraband stogy. The dad or man in your life is sure to savor all three.

sexualing healing (crüt), Thursday, 1 June 2017 05:40 (six years ago) link

I've started to see Mancan wine in stores now.

https://www.mancanwine.com/

WHAT’S WITH THE NAME: MANCAN?
BY GRAHAM:

MANCAN WAS THE NAME THAT POPPED INTO MY HEAD THE NIGHT AT THE BAR WHEN I WISHED THAT THERE WAS AN OPTION TO ORDER A WINE-IN-A-CAN.

I HAD BEEN WORKING ON A CONSTRUCTION SITE ALL DAY AND WAS COVERED IN DRYWALL DUST AND MET UP WITH A BUDDY AT A BAR. HE ORDERED A TALLBOY AND I WAS CRAVING WINE BUT DIDN’T WANT TO DEAL WITH ASKING FOR A LIST OR A BOTTLE THAT HAD BEEN SITTING BEHIND THE BAR HALF OPENED FOR A WEEK AND GONE BAD. I ALSO WANTED SOMETHING CASUAL THAT DIDN’T BREAK THE BANK AND DIDN’T WANT TO DEAL WITH STEMWARE.

THE NAME IS MEANT TO BE TONGUE-IN-CHEEK – WITH A HINT OF IRONY. MANCAN ISN’T MEANT TO BE A POLITICAL STATEMENT – IT’S JUST HANDCRAFTED DELICIOUS WINE-IN-A-CAN. I THINK THAT MEN WILL LOVE THE EXPERIENCE OF DRINKING OUR WINE RIGHT OUT OF THE CAN, BUT ALSO THAT WOMEN WILL TRY IT AND LOVE IT TOO. THE ONLY THING WE’RE ANTI- IS THE TERRIBLE EXPERIENCE OF ORDERING AND DRINKING WINE IN LOTS OF BARS AND VENUES. OUR INTENTION IS NOT TO REPLACE THE RITUAL OF BOTTLED WINE AT A FAMILY GATHERING OR AT A WHITE-CLOTHED RESTAURANT…WE JUST WANT A MORE FUN ALTERNATIVE WHEN AT A CONCERT, TAILGATING, GRILLING, HANGING POOLSIDE, OR ON A PICNIC.

I ALSO THINK MANCAN IS CATCHY, SHORT, EASY TO REMEMBER, AND HAS A CERTAIN RING TO IT.

nickn, Thursday, 1 June 2017 05:53 (six years ago) link

new sweat, sweat that can mask your sweat, or sweat that you can drink to help you sweat, less or more, whichever is more healthy in the moment. or just keep sweating. sweat is sweet in your mouth and you will beg for more. sweat is coming out of your underarms and your forehead is slick with new sweat, sweat that could appear at any moment on your body. we bottle up your sweat and others pay money to make it available. new sweat, sweat, it's sweat everywhere, it can't be washed off

Karl Malone, Thursday, 1 June 2017 05:54 (six years ago) link

that's my pitch for sweat

Karl Malone, Thursday, 1 June 2017 05:55 (six years ago) link

Wine in a can has been done before.

Stoop Crone (Trayce), Thursday, 1 June 2017 06:02 (six years ago) link

THE ONLY THING WE’RE ANTI- IS THE TERRIBLE EXPERIENCE OF ORDERING AND DRINKING WINE IN LOTS OF BARS AND VENUES.

nomar, Thursday, 1 June 2017 06:08 (six years ago) link

xp
It's the butch name that's its selling point, I presume.

nickn, Thursday, 1 June 2017 06:23 (six years ago) link

OR AT A WHITE-CLOTHED RESTAURANT

And I'm assuming they meant "white tableclothed restaurant" here.

nickn, Thursday, 1 June 2017 06:26 (six years ago) link

I DIDN'T WANT MY BUDDY TO THINK I WAS ONE OF THEM NANCY BOYS WHO CAN'T KNOCK BACK A SIXER

El Tuomasbot (milo z), Thursday, 1 June 2017 06:27 (six years ago) link

I always end up bleeding profusely when I crush the empty wine glass against my head.

nickn, Thursday, 1 June 2017 06:30 (six years ago) link

did ddb write that press release

jason waterfalls (gbx), Thursday, 1 June 2017 13:32 (six years ago) link

Actual lols @ werk ^^

Conic section rebellion 44 (in orbit), Thursday, 1 June 2017 13:46 (six years ago) link

RIP big man

jason waterfalls (gbx), Thursday, 1 June 2017 15:49 (six years ago) link

Have we covered Duke Cannon soap yet?

https://dukecannon.com/

El Tomboto, Thursday, 1 June 2017 15:54 (six years ago) link

uhh ok I'd seen ads before but not this beer soap

what in the heck

mh, Thursday, 1 June 2017 15:57 (six years ago) link

they definitely are up on their masculinity branding, though, all of the military-esque references and the picture of a guy holding an axe are very on brand

mh, Thursday, 1 June 2017 15:58 (six years ago) link


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