Beast was all we drank when I was in school upstate. So gross but yet so cheap.
― ENBB, Monday, 4 April 2011 20:42 (thirteen years ago) link
omg dan
did not know there WERE mickey cans, would not drink
― slight even by tweet standards (forksclovetofu), Monday, 4 April 2011 20:43 (thirteen years ago) link
Dude, I'm pro-Gansett and never said their was!
Dude, I'm pro-Gansett and never said THERE was!
oops
― ENBB, Monday, 4 April 2011 20:51 (thirteen years ago) link
i always liked mickeys. as far as malt brews went. and speaking of gansett, always was a fan of private stock. way back when. haven't had one in years. if you HAD to drink malt liquor those were probably the best.
― scott seward, Monday, 4 April 2011 20:52 (thirteen years ago) link
^^^ this.
― Zero pumps, massive boner (thebingo), Monday, 4 April 2011 20:57 (thirteen years ago) link
I was under the impression that PBR=Hipster was completely a creation of their PR department.
― Christine Green Leafy Dragon Indigo, Monday, 4 April 2011 21:18 (thirteen years ago) link
Yeah. Here's an interview with their National Brand Manager from 2004.
― ᓇᐃᑦᑐᒥᒃ ᐅᖃᓕᒫᕐᕕᒃ (Pleasant Plains), Monday, 4 April 2011 21:24 (thirteen years ago) link
Stewart made his close-to-zero advertising budget work for him. Instead of putting together focus groups, he and the Pabst team beat the streets in cities such as Portland, Chicago and New York in search of what he calls "buzz hubs," local places where the regulars groove on Pabst. He made it a policy while on the road always to eat at small independent restaurants. In local eateries and bars, joints where he might find a Pac Man game in the corner, he met people. He'd slip them Pabst Blue Ribbon trinkets and get conversations going, then let them spread the word.
Some asked if Pabst would support their gallery openings or bike messenger races. Pabst did, but not the way of big business. There would be no girls passing out glow-in-the-dark logo necklaces or corporate suits making sure the banners were straight. The locals could do what they pleased with the beer and Pabst swag. Stewart walked city streets looking for Pabst Blue Ribbon neon signs. In Portland, he happened upon a barbershop that served free Pabst with every haircut. When the shop opened a second location awhile later, Stewart and his team sent plenty of free beer.
― ᓇᐃᑦᑐᒥᒃ ᐅᖃᓕᒫᕐᕕᒃ (Pleasant Plains), Monday, 4 April 2011 21:25 (thirteen years ago) link
kept catching glimmers of underground attachment to the Pabst brand.
so, uh, no.
― sarahel, Monday, 4 April 2011 21:27 (thirteen years ago) link
What are you objecting to, Sarah?
― ℳℴℯ ❤\(◕‿◕✿ (Princess TamTam), Monday, 4 April 2011 21:28 (thirteen years ago) link
Christine's impression = wrong
― sarahel, Monday, 4 April 2011 21:29 (thirteen years ago) link
Oh, right.
― ℳℴℯ ❤\(◕‿◕✿ (Princess TamTam), Monday, 4 April 2011 21:32 (thirteen years ago) link
the pbr thing seems pretty clearly to be a combination of the factors that call all destroyer lined out upthread plus a really canny marketing dept? which can probably be said about anything that can be called "hipster" at this point
― ban drake (the rapper) (max), Monday, 4 April 2011 21:33 (thirteen years ago) link
If you don't think PBR poured gasoline on top of whatever glimmering embers of interest it saw from the hipster underground at the turn of the century, you're crazy.
― ᓇᐃᑦᑐᒥᒃ ᐅᖃᓕᒫᕐᕕᒃ (Pleasant Plains), Monday, 4 April 2011 21:33 (thirteen years ago) link
fortunately, ilx has plenty of threads about hipsters and hipster signifiers so Christine can educate herself on the subject.
― sarahel, Monday, 4 April 2011 21:33 (thirteen years ago) link
Thank you for educating us about that.
― ᓇᐃᑦᑐᒥᒃ ᐅᖃᓕᒫᕐᕕᒃ (Pleasant Plains), Monday, 4 April 2011 21:34 (thirteen years ago) link
PBR phenomenon is totally different from the OK Soda thing. PBR marketing was definitely savvy, as max pointed out, but it drew on an existing trend, as opposed to OK and Fruitopia which were totally prefab.
― sarahel, Monday, 4 April 2011 21:36 (thirteen years ago) link
I am a hipster
― puff puff post (uh oh I'm having a fantasy), Monday, 4 April 2011 21:38 (thirteen years ago) link
I've been drinking a ton of north coast brewery beers lately
― puff puff post (uh oh I'm having a fantasy), Monday, 4 April 2011 21:39 (thirteen years ago) link
i like red cap
i will drink anything that is cheap tho
except rice wine
― RANDY BEAMAN ANAGRAM (Lamp), Monday, 4 April 2011 21:44 (thirteen years ago) link
I guess I was wrong, then.
― Christine Green Leafy Dragon Indigo, Monday, 4 April 2011 22:02 (thirteen years ago) link
feeding the embers versus using a flamethrower, imo
― sarcasdick (mh), Monday, 4 April 2011 22:45 (thirteen years ago) link
i have to admit hendrick's had me fooled
― goole, Monday, 4 April 2011 22:52 (thirteen years ago) link
We believe in the importance of making things. We believe that a free market both requires and deserves products that display an authentic point of view. As manufacturing processes have become commoditized, the mantle of inventor has been passed from mechanical geniuses like Edison to integrative artists like ourselves. As experts in the interactions between self-image, social worth, individuality, and brand identity — we create products from the ground up. We offer all phases of development, from ideation to manufacture to full marketization, including package design, multimedia campaigns, social networking, buzz programs, and viral campaigns. We identify manufacturing facilities, source materials, design packaging and produce the full array of intellectual content required to launch and sustain brands.
this is how people will speak to you from the burning lake of hell fyi
― goole, Monday, 4 April 2011 22:53 (thirteen years ago) link
the real burning lake of hell
― I'm totally kidding. Congrats strangers. (Matt P), Monday, 4 April 2011 22:56 (thirteen years ago) link
where everyone washes up w doctor bronners
― I'm totally kidding. Congrats strangers. (Matt P), Monday, 4 April 2011 22:58 (thirteen years ago) link
man idk if getting fooled means i get to drink hendricks well go ahead and fool the shit out of me whenever yall want
― broke my o_O face o_O (jjjusten), Monday, 4 April 2011 22:58 (thirteen years ago) link
hey buddy i wash up with dr bronners, fuiud
― FUN FUN FUN FUN (gbx), Tuesday, 5 April 2011 00:32 (thirteen years ago) link
i will stan for dr bronnersand i wash my dog in it toothat shit works DILUTE DILUTE ALL ONE DILUTE DILUTE OK!
― slight even by tweet standards (forksclovetofu), Tuesday, 5 April 2011 00:58 (thirteen years ago) link
that would be more suited to an ablute bombs thread of which there isn't one probably because individual posters' soap choices are not incendiary discussion material.
― estela, Tuesday, 5 April 2011 01:06 (thirteen years ago) link
sorry i ruined the truth bombs thread by opening a pandora's box of boring beer talk
― Metal Jennifer Saunders (some dude), Tuesday, 5 April 2011 01:34 (thirteen years ago) link
thread was going so well; those 30 posts about fucking bagels last week were a can't-miss.
― call all destroyer, Tuesday, 5 April 2011 01:37 (thirteen years ago) link
Take it to tmi, cowboy.
― Back up the lesbian canoe (Laurel), Tuesday, 5 April 2011 01:38 (thirteen years ago) link
if that's what they were about that would qualify as a "must miss"
― call all destroyer, Tuesday, 5 April 2011 01:44 (thirteen years ago) link
i think goole's comment about burning hell talk is a truth bombesp this part: the mantle of inventor has been passed from mechanical geniuses like Edison to integrative artists like ourselves. i can hardly fathom how much coke you'd have to do to committee-write something like this
― obliquity of the ecliptic (rrrobyn), Tuesday, 5 April 2011 01:45 (thirteen years ago) link
Enough to think that "marketization" is a word, apparently.
― Back up the lesbian canoe (Laurel), Tuesday, 5 April 2011 01:46 (thirteen years ago) link
haha that word is so made up out of thin air i almost didn't see it
― obliquity of the ecliptic (rrrobyn), Tuesday, 5 April 2011 01:49 (thirteen years ago) link
lolll
― Back up the lesbian canoe (Laurel), Tuesday, 5 April 2011 01:50 (thirteen years ago) link
hell is other beardos
― I'm totally kidding. Congrats strangers. (Matt P), Tuesday, 5 April 2011 01:52 (thirteen years ago) link
im imagining an alt version of the inferno where each circle is like a different authenticity claim
― I'm totally kidding. Congrats strangers. (Matt P), Tuesday, 5 April 2011 01:55 (thirteen years ago) link
xp ^^ truth bomb
― dayo, Tuesday, 5 April 2011 01:55 (thirteen years ago) link
and the coke is on fire
― I'm totally kidding. Congrats strangers. (Matt P), Tuesday, 5 April 2011 01:56 (thirteen years ago) link
when i lived in philly in the 90's gyro worldwide was all badass bikini girls and fake punk atty-tude and all that. like a simpsons sketch of grunge marketing. they they grew up and stuff i guess. they created Kamel Red in the 90's i think? which was so totally 90's.
― scott seward, Tuesday, 5 April 2011 02:05 (thirteen years ago) link
omg kamel red!
― call all destroyer, Tuesday, 5 April 2011 02:06 (thirteen years ago) link
bikini bandits! that was their fake, um, something. i forget. they even have a book:
http://www.virusbook.net/
https://www.youtube.com/watch?v=7Q4itIbuL7c&feature=mfu_in_order&list=UL
― scott seward, Tuesday, 5 April 2011 02:22 (thirteen years ago) link
we've moved on but the president of Dr Bronner's was in my undergrad college class and was a good acquaintance of mine
― whelping at his sandpapery best (DJP), Tuesday, 5 April 2011 04:38 (thirteen years ago) link
gr80's quote made me google OK Soda... look at this fuckin thing!!
Clowes, ______?, Burns
― despite not doin a tweet for five weeks (sic), Tuesday, 5 April 2011 14:08 (thirteen years ago) link
I'm really, really glad to find out that San Te's back.
― Christine Green Leafy Dragon Indigo, Thursday, May 12, 2011 9:38 PM (4 days ago) Bookmark
― the whole of the goon (the whole of the moon is a famous song) (history mayne), Monday, 16 May 2011 21:08 (twelve years ago) link
That poor girl. Her parents named her Acquanetta.
― that's when i reach for my ︻╦╤─* (suzy), Tuesday, 17 May 2011 04:05 (3 hours ago) Bookmark Suggest Ban Permalink
She could have changed it
― Dreaded Burrito Gang (DJP), Tuesday, 17 May 2011 04:11 (3 hours ago) Bookmark Suggest Ban Permalink
― 百万个叉烧包 (Autumn Almanac), Monday, 16 May 2011 21:12 (twelve years ago) link