Michaels vs Jericho

In his book and something else I read recently CJ says he thinks heels should always be cowardly and pathetic, and that he thinks the idea of the "cool heel" is a cop out for dudes like the NwO, who were too up themselves to not always give themselves the verbal upper hand even though they were supposed to be the bad guys

Not really sure how that squares with the fact that a) Jericho's recent promos have been pretty close to being the voice of reason and b) he generally made his name in the US by being "cool", in that he was so funny ("NUMBER EIGHT: ARMBARRR. NUMBER NINE: MUHRMNNGH. NUMBER NINE: ARRRM BARRRR") the fact that he was making himself look absurd at the same time either didn't matter or actually helped

^haven't watched that YT yet so this may contradict what I've said

Jericho was funny but in a really goofy, uncool way what with Ralphus and those 1004 moves ("Moss Covered Three Handled Family Grudunzle!"). A slight difference from Big Kev spray painting like a 16-year-old (OK, so that was never cool or amusing) or HBK putting a banana in his shorts.

Anyway, that promo was him renouncing being the wacky "cool" prankster that made jokes about Mrs. HHH's breasts and was fucking brillance.

Chris Jericho is now YOUR World Champion and a big hello to HHH, whom I believe was mocking Jericho's return to the squared circle just a few months ago.