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This is actually pretty insensitive and bad, yeah. The issue is that he's clearly wearing an Australia shirt, and there is a big historical rivalry between the (almost entirely Afro-Caribbean) West Indies and the (almost entirely white) Australians, and to be sitting among fans of the opposition is inevitably going to lead to one being barracked, but it plays upon a pretty racially-defined stereotype, and plays upon it bluntly. If it wasn't fried chicken, this advert would be fine. But it is, so it isn't.

kkvg i don't think it's about that, i think it's an attempt to find camaraderie through the international language of stereotyping

Electric Universe (wherever that is) (acoleuthic), Wednesday, 6 January 2010 22:06 (fourteen years ago) link

Complicated by the fact that no one is doing anything that's ACTUALLY threateningly "rowdy" in the first part!

yeah, this is what i'm saying about not understanding the advert. i have no idea what is going on.

caek, Wednesday, 6 January 2010 22:06 (fourteen years ago) link

like everyone else has been saying the racial dynamics are weird even absent the fact that its fried chicken

― max, Wednesday, January 6, 2010 4:06 PM (11 seconds ago) Bookmark Suggest Ban Permalink

Yes. I was typing a bunch of stuff, but that's basically it.

he's a light-hearted snake (Jesse), Wednesday, 6 January 2010 22:07 (fourteen years ago) link

If it wasn't fried chicken, this advert would be fine.

not really buying this tbh!

max, Wednesday, 6 January 2010 22:07 (fourteen years ago) link

If it wasn't fried chicken, this advert would be fine. But it is, so it isn't.

hahahahaha oh dear. ok, lj is here. i'll leave you in his capable hands.

caek, Wednesday, 6 January 2010 22:07 (fourteen years ago) link

You could film the ad easy by having different shirts, and when the isolated dude stands up to cheer the rest of the crowd goes silent and turns to stare menacingly. No need for the racial subtext and the joke would go over better if anything.

Shart Habit to Break (Noodle Vague), Wednesday, 6 January 2010 22:07 (fourteen years ago) link

although i will say, the racial dynamics may look weird, but fans of opposing cricket teams are generally of a different race, but when they interact it's not necessarily about race. i'm not saying they're colour blind though. i think we can all agree that australia is a prettty racist country.

caek, Wednesday, 6 January 2010 22:09 (fourteen years ago) link

dude doesn't seem bothered by the fact that they're supporting another team but that they're dancing and having fun

meryl streep post-brazilian (s1ocki), Wednesday, 6 January 2010 22:09 (fourteen years ago) link

West Indies fans are generally well-known for partying in the stands, having a ball, getting into the spirit. They're not being portrayed in a 'rowdy' or negative light; if anything's offensive about this portrayal it's a trivialisation of the WI fan as fun-loving plot device for chicken commercial. The threat isn't to the Aussie's health but his dignity. I *think* the Aussie is being portrayed initially as unable to get into the spirit because it's not in his genes to party like that. Hence, self-deprecation. But yeah, the rivalry is the key here, in the first part of the advert. The second part is the offensive bit.

Electric Universe (wherever that is) (acoleuthic), Wednesday, 6 January 2010 22:10 (fourteen years ago) link

I'm sure it was made to run during the series between the two Commonwealth sides but AAAARGH. Whatever the history of KFC in AUS, ad agencies are supposed to run due diligence on their campaigns if only so their company doesn't do the classic 'launch Chevy Nova in Mexico' move. This really should have come up in a meeting.

keyser (suzy), Wednesday, 6 January 2010 22:11 (fourteen years ago) link

You could film the advert.about a different Australian sport where people wear team colors?

kingkongvsgodzilla, Wednesday, 6 January 2010 22:11 (fourteen years ago) link

I think we can all agree that this ad is just racist enough to have a 500-post-long clusterfuck discussion about it

Big K.R.U.T. (Curt1s Stephens), Wednesday, 6 January 2010 22:12 (fourteen years ago) link

if anything's offensive about this portrayal it's a trivialisation of the WI fan as fun-loving plot device for chicken commercial

I hope you realize that this fragment, when diagrammed, isn't saying quite what I assume you meant.

ah ah oh ooh ooh oh ah ah ah ah ah oh ah ah aha ooh (HI DERE), Wednesday, 6 January 2010 22:13 (fourteen years ago) link

xxpost

One day international shirts have colours, why not lone Aussie surrounded by Barmy Army or South African fans? The point is, as soon as you recognise that maybe this ad is "lol a bit dodgy" you ought to probably think how to reshoot it?

Shart Habit to Break (Noodle Vague), Wednesday, 6 January 2010 22:13 (fourteen years ago) link

why not have the west indian surrounded by menacing aussie fans

max, Wednesday, 6 January 2010 22:14 (fourteen years ago) link

The advert is especially made for the KFC Big Bash tournament, which is an Australian cricket competition that also involves quite a few West Indian players, because the West Indies aren't playing elsewhere at the moment. The West Indies recently toured in Australia. It's an advert for a situation.

TBH if I didn't post about this it'd be wrong ;-)

What's it saying? I meant 'fans' obv

...and yeah, I'm saying they shouldn't have made the ad, because it plays on racial stereotypes.

Electric Universe (wherever that is) (acoleuthic), Wednesday, 6 January 2010 22:14 (fourteen years ago) link

vrem (9 minutes ago)
black people like fried chicken. its just what they eat.

velko, Wednesday, 6 January 2010 22:14 (fourteen years ago) link

hahaha max that was in an earlier iteration of my longer post upthread

xp: you aren't saying it's trivializing West Indian fans, you are saying it is trivializing their portrayal as plot devices for a chicken commercial

ah ah oh ooh ooh oh ah ah ah ah ah oh ah ah aha ooh (HI DERE), Wednesday, 6 January 2010 22:16 (fourteen years ago) link

Barmy Army? : ) Who are they?

kingkongvsgodzilla, Wednesday, 6 January 2010 22:16 (fourteen years ago) link

vrem (9 minutes ago)
black people like hen fap. its just what you need to have.

Shart Habit to Break (Noodle Vague), Wednesday, 6 January 2010 22:16 (fourteen years ago) link

hahaha max that was in an earlier iteration of my longer post upthread

seems more true-to-life to me anyway in terms of australian race relations

max, Wednesday, 6 January 2010 22:17 (fourteen years ago) link

let's not forget that fried chicken is delicious. even when kfc makes it. i mean fried chicken is just good.

chartres (goole), Wednesday, 6 January 2010 22:17 (fourteen years ago) link

sad but true

wait, that's not sad at all, in fact it's awesome

ah ah oh ooh ooh oh ah ah ah ah ah oh ah ah aha ooh (HI DERE), Wednesday, 6 January 2010 22:18 (fourteen years ago) link

I wd never be a fried chicken denier, that is true.

Shart Habit to Break (Noodle Vague), Wednesday, 6 January 2010 22:18 (fourteen years ago) link

I've eaten at.KFC lately and it was not good.

kingkongvsgodzilla, Wednesday, 6 January 2010 22:19 (fourteen years ago) link

be funnier if the windians gave the aussie some fried chicken and he had a huge tearful crisis of identity right there in the stands

chartres (goole), Wednesday, 6 January 2010 22:19 (fourteen years ago) link

"i hate you fucking people but this is so crispy and delicious"

chartres (goole), Wednesday, 6 January 2010 22:20 (fourteen years ago) link

KFC chicken is fine imo but the fries here in the UK are a fucking abomination unto the Lord.

Shart Habit to Break (Noodle Vague), Wednesday, 6 January 2010 22:20 (fourteen years ago) link

naggz (11 hours ago)

Can't believe these fucking retards. The ad isn't racist. Go cry over something more important. What the fuck is racism anyway. We're supposed to be all multi-cultural and shit, but yet everyone still hates gay people? I don't see much of a difference between the two problems. Both effect alot of the worlds population, black people can't help that they were born as their race. Gay people can't help that they were born gay and like the same sex. Gtfo.

velko, Wednesday, 6 January 2010 22:20 (fourteen years ago) link

oops Dan sorry! I did mean that it was trivialising the WI fans. Into being plot devices for a fried chicken commercial. It's not trivialising the device. It's making quite a thing of it, sadly.

not a KFC fan fwiw

Electric Universe (wherever that is) (acoleuthic), Wednesday, 6 January 2010 22:20 (fourteen years ago) link

xxxxxp are tim tams like penguins?

i am not down with ppl farting on salami (stevie), Wednesday, 6 January 2010 22:20 (fourteen years ago) link

I guess we should applaud the progress they've made in 18 years.

ah ah oh ooh ooh oh ah ah ah ah ah oh ah ah aha ooh (HI DERE), Wednesday, 6 January 2010 22:22 (fourteen years ago) link

Used to drive down with best friend in coldest winter to get KFC mashed poato/gravy combo, then snarf it in the car before we got back home.

keyser (suzy), Wednesday, 6 January 2010 22:28 (fourteen years ago) link

American KFC does not do French fries It is much better than UKFC.

keyser (suzy), Wednesday, 6 January 2010 22:30 (fourteen years ago) link

The only thing I think I detest when this shit comes up is it resulting in people saying shit like "people forget how backwards Australians are", thank you very much guys, have a nice day.

millivanillimillenary (Trayce), Wednesday, 6 January 2010 22:35 (fourteen years ago) link

I detest the racism as well.

ah ah oh ooh ooh oh ah ah ah ah ah oh ah ah aha ooh (HI DERE), Wednesday, 6 January 2010 22:37 (fourteen years ago) link

The ad is dumb, many people here have no idea the "stigma" of fried chicken, they wont see the west indies as "african americans", the whole thing is stupid.

millivanillimillenary (Trayce), Wednesday, 6 January 2010 22:38 (fourteen years ago) link

I have a racist South Korean KFC youtube, freshly delivered to my inbox by ILX user "?????????"

chicken sandwich CARL!! (Z S), Wednesday, 6 January 2010 22:40 (fourteen years ago) link

congratulations!

ah ah oh ooh ooh oh ah ah ah ah ah oh ah ah aha ooh (HI DERE), Wednesday, 6 January 2010 22:40 (fourteen years ago) link

the internet is amazing

chicken sandwich CARL!! (Z S), Wednesday, 6 January 2010 22:41 (fourteen years ago) link

unforgivably stupid is a bit harsh. the only way an australian would be aware of this is by reading ilx racism threads or watching ghostworld.

― caek, Wednesday, 6 January 2010 21:47 (59 minutes ago) Bookmark Suggest Ban Permalink

fyi there was a neighbours story arc about ghostworld!

Home Taping Is Killing Zack Morris (a hoy hoy), Wednesday, 6 January 2010 22:50 (fourteen years ago) link

Please describe!

girl moves (Abbott), Wednesday, 6 January 2010 22:51 (fourteen years ago) link

"xxxxxp are tim tams like penguins?"

can you dip penguins in hot cocoa, use them as a straw, then pop them in your mouth and have them melt into fattening choco goo?
show me these penguins!

Philip Nunez, Wednesday, 6 January 2010 22:51 (fourteen years ago) link

http://blogs.nashvillescene.com/pitw/neil_hamburger_01.jpg

"YOU fill our zoos with kangaroos, WE fill your summer breeze with the smell of KFC!"

Ferry Aid was a popular appeal and it still is (DJ Mencap), Wednesday, 6 January 2010 22:53 (fourteen years ago) link

hi just poppin in to this thread to say that i ate at a kfc in st. lucia three years ago, it was ok

iiiijjjj, Wednesday, 6 January 2010 22:55 (fourteen years ago) link

Sky, Harold's... niece?... was a crazy goth that didn't care for trends etc. and it turned out to all be based on thora birch in ghost world. everyone found out, teased her for still following a trend and so she goes through an 'ally sheedy in breakfast club' moment and becomes everything she once dispised for no apparent reason.

Home Taping Is Killing Zack Morris (a hoy hoy), Wednesday, 6 January 2010 23:00 (fourteen years ago) link

amazing that popcorn chicken is still around since the days of hammer

abanana, Wednesday, 6 January 2010 23:18 (fourteen years ago) link

https://www.youtube.com/watch?v=8pyW6w5B7Aw

♖♕♖ (am0n), Thursday, 7 January 2010 00:17 (fourteen years ago) link

australia is so racist it's kinda crazy

jealous ones sb (M@tt He1ges0n), Thursday, 7 January 2010 00:23 (fourteen years ago) link


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