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Today's Pfork review breaks it down like this:
Less than two months ago, few of us had ever heard of the Weeknd. Then, as soon as the creepy R&B tracks from this free mixtape began to circulate, the hype engine revved up. There was the Drake cosign, the album art that looked like Spiritualized crossed with Tumblr art-porn, the missing vowel, the stylish samples, and the project's creators hiding in the shadows. You can't buy buzz like this, and the Weeknd's quick rise to Internet fame, both in indie circles and in parts of the mainstream, raised fascinating questions about the blurrier-than-ever lines between those two audiences and the underground's newfound embrace of R&B. (see also: Frank Ocean, Tri Angle Records, How to Dress Well.)
Poll Results
Option | Votes |
missing vowel | 12 |
album art that looked like Spiritualized crossed with Tumblr art-porn | 9 |
Drake cosign | 2 |
stylish samples | 2 |
creepy R&B tracks | 1 |
project's creators hiding in the shadows | 1 |
free mixtape | 0 |
― ilxor you've listened to one odd future album once (ilxor), Tuesday, 29 March 2011 13:45 (thirteen years ago) link
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