pitchfork is dumb (#34985859340293849494 in a series.)

well I thoroughly enjoyed the Fiona Apple interview they were polluting, but I take your point

I mean, generally how it works is if you can't sell ads you farm out that space to served ads which you don't necessarily control what shows

also lmao like any media outlet can afford to be snooty about who's paying the bills in 2020

it's actually kind of infuriating honestly, people hate paywalls but then bitch about ads

I only loathe their beer promo articles like Margo Price knows more about beer than you wtf man i don't care about any of that

the beer thing is mystifying, everything I've read is so awkward and forced

can't wait until full legalization and they start a cork sniffer weed column. that should be good for a few laughs.

I've never clicked on any of the October things... do they tie in product names? Or does it bring you to a page with relative ads outside of the content?

https://oct.co/essays/weekly-beer-releases-december-6th-12th

fwiw, i am pretty sure margo price does know more about beer than i do

I'm still kinda surprised that out of all the various Pitchfork spinoffs/partnerships that have happened over the years, October seems to be the one that has lasted the longest.

Your album opener “Dead Writer” mentions drinking. Have your drinking tastes changed over time?

Totally non-socipathic question to ask about these lyrics:

"Pour the booze down the drain
Cuz I don’t want to disappoint you anymore"

^OMG!

Btw - how do people even find these "newly released" craft beers? Do they order them via mail? (I'm a beer guy, but I just pick from the usual selection in the local stores.)

omfg to that question! what is wrong with them

Maybe the lyrics were about her worrying her house guests were judgmental about her pedestrian choices in beer.

"Margo are you kidding me? A Citrus Gose in late fall? I will not drink something lighter than amber during sweater season you fucking idiot"

/essays/weekly-beer-releases-december-6th-12th

tbh brent dicrescenzo probably could have written a kinda funny essay about weekly beer releases

(also, there are weekly beer releases?)

is brent dicrescenzo rich? did ryan schreiber and whoever else cashed out every go back and hook up the people and colleagues who got him to a place where he could cash out?

Nick Sylvester married the Queen of All Sports Media, Mina Kimes, so he's doing fine.

"As a recovered alcoholic, what was your favorite lager when you went on relationship-destroying benders?"

xpost woah i didn't know that Kimes, I have noticed for her segments from home on ESPN since quarantine she has a prominently placed Pavement Wowee Zowee poster in it background

"Look, just answer a few awkward beer questions and you can say that Pitchfork interviewed you. Sound good?"

I swear almost all of them I've read the person is like eh I'm not super into beer

lol yeah i forget who but i remember seeing one where the person was like "on tour we just ask for 'good local beer' backstage but we dont really pay attention to what it is when we're drinking it"

I'm still kinda surprised that out of all the various Pitchfork spinoffs/partnerships that have happened over the years, October seems to be the one that has lasted the longest.

Yeah, this is still crazy to me. October launched in January of 2017, which means it's been around for almost four years now and has outlasted The Pitchfork Review (35 months) and Altered Zones (16 months).

October has a clear target market for advertising and sponsored content

Maybe Dr conde-naste made it very clear that he wanted a hip beer vertical as part of the acquisition, and it’s understood that October can never end

Guys, Anheuser-Busch InBev floats the entire operation

It's like asking why Red Music Academy exists

*Red Bull Music Academy

Baffling stories about the October/beer articles...but yeah sponsorships are ruining music writing operations in 123

The funny thing about October is that I know a ton of huge beer nerds all over the country and not one of them reads October, in fact I would wager than 90% of them don't even know it exists.

https://fridaybeer.files.wordpress.com/2011/12/dscf1308.jpg

feel like October definitely seems aimed at music ppl who are curious about spending money on expensive beer rather than ppl who are legit fancy beer nerds

definitely doesn't feel as inside baseball or in the weeds with the industry as a real enthusiast would want

is that beer as nasty as it looks

they finally heard enough from the sault stans lol

The funny thing about October is that I know a ton of huge beer nerds all over the country and not one of them reads October, in fact I would wager than 90% of them don't even know it exists.

― soaring skrrrtpeggios (jon /via/ chi 2.0), Thursday, December 10, 2020 10:45 AM (two weeks ago) bookmarkflaglink

ditto

is pfork's ignoring / downplaying of sault because they're not from the u.s.?

“Because they’re not from the US” seems like a pretty unlikely conspiracy theory considering pitchfork’s history

i'm not proposing a conspiracy theory. i'm just trying to think of an explanation because their ignoring of one of the year's most acclaimed acts is completely puzzling.

Occam's Razor answer: shit sometimes falls through the cracks

Austin, think of it like the Grammy Awards (an institution that I know you revere)—sometimes deserving artists are denied recognition, or their recognition is delayed, but we’re all happy for the artists when it arrives!

Has Pitchfork ever championed acts like Sault?

I'm trying to think of acts like Sault

Moses Sumney and Michael Kiwanuka come closest imo

yeah definitely, Sault kinda unique in that zone for taking on more post punk/nyc early 80s art scene vibes

8.2 with no BNM was pretty funny though, like they were specifically trolling this thread

In certain ways it actually sounds extremely pitchfork to me which I think is why its exclusion was jarring ... a lot of the stuff musically it’s cycling through feels extremely on brand for it, and the way it’s using using those sources is in parallel w other pastiche acts its celebrated in the past imo

Cross post w matt

I don't hear contemporary analogues to "I Just Want to Dance," though -- Instant Funk, Champaign, or Ashford & Simpson but with a hip-hop ethos maybe?