the unstoppable local-biz-swallowing pseudo-monopoly that is AMAZON

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man alive otm. The Wanamaker principle still applies (half of the money you spend on advertising is wasted, but you don't know which half).

We probably haven't reached that point yet. I think saturation is under-studied - in fact I'm sure of it, because of how many ads I see for things I already have, or for things that are functionally identical to something I just bought. Someone somewhere is working on that, but they're not there yet.

godzillas in the mist (Ye Mad Puffin), Monday, 22 January 2018 16:40 (six years ago) link

also the idea is to move your advertising dollars out of places that can't offer fine-grained data, as in the move from advertising with publishers to advertising with Facebook and Google

rob, Monday, 22 January 2018 16:44 (six years ago) link

My one experience of pico-targeting was almost 20 years ago in pharma-world. Someone in my professional orbit got hold of DMV height/weight data and sent direct mail about a diabetes clinical trial to specific people based on their BMI. Intrusive? Yes. Possibly beneficial, even life-saving? Maybe, it's impossible to know at this remove.

Personally I don't give a shit if somebody at Amazon knows that I like carrots. Is that information going to influence me to buy more or fewer carrots, or different carrots? Maybe, but it's so inconsequential that I just can't get up in arms about.

We're not far off from a robot scanning the urine stream from my household sewer pipe. Let's say it determines that someone here has moderately high blood sugar, and someone else really likes weed? Not so comforting.

A middle case: Google notices that I'm shopping for a coffeemaker and starts aiming ads for different coffeemakers at me. Now, at some point in this process, I will have made my choice and executed it. At that point it's a waste of time to keep showing me different coffeemakers. I'm not going to buy another one for a few years. At that point, it should be showing me ads for coffee, filters, cups, etc. But we're not there yet.

godzillas in the mist (Ye Mad Puffin), Monday, 22 January 2018 17:03 (six years ago) link

ok ive got an idea.

we automate retail, but rather than robots or AI, we use cam-driven drones.

we make youtube stars, celebrities, and tv personality perform live cams for 8 hours a day, serving people food, entertaining them, etc. this is their job after all.

it is part of an internet nationalization act that also grants free public wifi in every major city.

a massive federal info infrastructure project makes this possible, funded in large part by the media personalities that benefit from the coverage these systems have provided in the past. also by having Facebook/Twitter/Google/etc all heavily taxed.

AdamVania (Adam Bruneau), Monday, 22 January 2018 17:39 (six years ago) link

really hoping they don't go with Boston/Somerville but it feels like one of the most likely outcomes rn

ciderpress, Monday, 22 January 2018 18:02 (six years ago) link

http://www.grubstreet.com/2018/01/shoplifting-amazon-go-grocery-store.html

final image is v depressing

rob, Wednesday, 24 January 2018 15:20 (six years ago) link

You can't get in without the app on your phone

Between this and MoviePass, I'm psyched to see myself already barred from IRL retail activity bcz I refuse to getr a cellphone. I know I'll live to see restrictions on my life as a citizen as well. #TryAndMakeMe

ice cream social justice (Dr Morbius), Wednesday, 24 January 2018 15:26 (six years ago) link

did anybody link to this yet? i just listened today. it MUST have come from this thread right?? well.. anyway

https://www.wnyc.org/story/amazon-antitrust-monopoly/

kind of mindblowing that amazon can crunch the traffic data from AWS to see which startups are doing good business, and then Amazon's venture capital arm invests in them or buys them outright

illegal economic migration (Tracer Hand), Wednesday, 24 January 2018 15:32 (six years ago) link

fucking hell

time to break up and/or nationalise amazon obv

your skeleton is ready to hatch (bizarro gazzara), Wednesday, 24 January 2018 15:34 (six years ago) link

Missed this from a couple weeks back: Jeff Bezos is the richest person in history

Senior Soft-Serve Tech at the Froyo Arroyo (Old Lunch), Wednesday, 24 January 2018 15:50 (six years ago) link

Like, I knew he was the richest person in the world but I hadn't quite made the cognitive leap that this likely meant the richest in the world ever.

Senior Soft-Serve Tech at the Froyo Arroyo (Old Lunch), Wednesday, 24 January 2018 15:51 (six years ago) link

yeah that is stupefying tbrr

rob, Wednesday, 24 January 2018 15:56 (six years ago) link

pretty impressive for the owner of a company that has yet to actually make any significant profit iirc

time to start sharpening the guillotines

your skeleton is ready to hatch (bizarro gazzara), Wednesday, 24 January 2018 16:00 (six years ago) link

did this ever get posted here? (too large to embed, sorry): http://static2.businessinsider.com/image/56abe654c08a80431d8bb4ef-1200-900/20160129_amazon_bi.png

rob, Wednesday, 24 January 2018 16:01 (six years ago) link

too big to fail

your skeleton is ready to hatch (bizarro gazzara), Wednesday, 24 January 2018 16:02 (six years ago) link

what if amazon crashing is what does in the economy

Chocolate-covered gummy bears? Not ruling those lil' guys out. (ulysses), Wednesday, 24 January 2018 16:03 (six years ago) link

amazon subprime morelike amirite

your skeleton is ready to hatch (bizarro gazzara), Wednesday, 24 January 2018 16:16 (six years ago) link

trademark that now imo

Chocolate-covered gummy bears? Not ruling those lil' guys out. (ulysses), Wednesday, 24 January 2018 16:20 (six years ago) link

I was talking to my FIL recently about that, how Amazon's business model is very deliberately to not make a profit but rather to spend everything on eating the entire market for everything. Not sure if that means that there's some hypothetical point 20 years in the future where they actually do have monopoly power and start earning profits?

IF (Terrorist) Yes, Explain (man alive), Wednesday, 24 January 2018 16:34 (six years ago) link

they will distribute 1/3 of america's food, clothing and leisure goods and employ a fifth of the workforce, leading to a semi-hostile government takeover
#illuminatiisreal

Chocolate-covered gummy bears? Not ruling those lil' guys out. (ulysses), Wednesday, 24 January 2018 16:38 (six years ago) link

Ordered stuff from amazon there it's good

remember the lmao (darraghmac), Wednesday, 24 January 2018 16:39 (six years ago) link

power washer?

your skeleton is ready to hatch (bizarro gazzara), Wednesday, 24 January 2018 16:40 (six years ago) link

Alas

remember the lmao (darraghmac), Wednesday, 24 January 2018 16:41 (six years ago) link

ffs

your skeleton is ready to hatch (bizarro gazzara), Wednesday, 24 January 2018 16:42 (six years ago) link

(haha, as if they give a shit about you specifically).

oh, but they do. because you have specific money and they want it. and the more they know about you specifically, the greater their chances of acquiring that money which is in your specific pocket and not someone else's. but I agree that they don't give a shit beyond that very specific point. if you broke your neck, they'd only try to sell you a hospital bed.

A is for (Aimless), Wednesday, 24 January 2018 19:26 (six years ago) link

Amazon is such a weird bloated machine now. Some items have become difficult to shop for just because there are so many different options, the sorting systems are so bad/broken, and the reviews are not reliable. E.g. you look for a certain kind of electronic item or light bulb and there are 30 different unknown chinese manufacturers and you're always taking a chance that you'll pick the one that's absolute shit.

IF (Terrorist) Yes, Explain (man alive), Wednesday, 24 January 2018 19:42 (six years ago) link

Just last night on Amazon, I discovered a) a professionally-packaged bootleg DVD set of a TV show that has not been officially released on DVD, and b) a PS3 peripheral (explicitly advertised as compatible with the PS3) which features one-star reviews going back several years from people who unanimously confirm that said peripheral does not work with a PS3.

Senior Soft-Serve Tech at the Froyo Arroyo (Old Lunch), Wednesday, 24 January 2018 20:04 (six years ago) link

It's like a global flea market

IF (Terrorist) Yes, Explain (man alive), Wednesday, 24 January 2018 20:21 (six years ago) link

if there's anything that links all the disparate "tech" companies now it's enabling brave new forms of con artistry

rob, Wednesday, 24 January 2018 20:23 (six years ago) link

lol I should unbookmark this thread before I fall any deeper into the trench

rob, Wednesday, 24 January 2018 20:23 (six years ago) link

thisisfine.jpg

https://i.redd.it/pc6tbns245c01.png

your skeleton is ready to hatch (bizarro gazzara), Thursday, 25 January 2018 11:38 (six years ago) link

Yes but it doesn't just eliminate them for one day so that's why it adds up to 2.8bn I mean this is simple stuff folks

i,CloudiOS (darraghmac), Thursday, 25 January 2018 12:27 (six years ago) link

billions of dollars and he still has no hair

j., Thursday, 25 January 2018 15:18 (six years ago) link

fp'd for baldphobia

your skeleton is ready to hatch (bizarro gazzara), Thursday, 25 January 2018 15:20 (six years ago) link

bald-exclusionary radical feminist

j., Thursday, 25 January 2018 15:23 (six years ago) link

at least jeff bezos and i have one thing in common

your skeleton is ready to hatch (bizarro gazzara), Thursday, 25 January 2018 15:26 (six years ago) link

which is to say i too am a billionaire

your skeleton is ready to hatch (bizarro gazzara), Thursday, 25 January 2018 15:26 (six years ago) link

i fucking love capitalism

https://i.imgur.com/MUuZ9sr.jpg

your skeleton is ready to hatch (bizarro gazzara), Thursday, 25 January 2018 15:42 (six years ago) link

that's a hell of a triple header headline alright

Chocolate-covered gummy bears? Not ruling those lil' guys out. (ulysses), Thursday, 25 January 2018 15:48 (six years ago) link

feel sick now thanks

illegal economic migration (Tracer Hand), Thursday, 25 January 2018 17:16 (six years ago) link

I know that for all intents and purposes holding stock in Amazon is "wealth" but some part of me sees the number that counts all of his stock as personal net worth and thinks "fake money"

now if he had all those billions in hundos under a really big mattress, now we're talking

mh, Thursday, 25 January 2018 17:21 (six years ago) link

By that definition probably almost any billionaire has a lot of his wealth in "fake money." Maybe more diversified fake money.

IF (Terrorist) Yes, Explain (man alive), Thursday, 25 January 2018 17:23 (six years ago) link

all money is fake money

conrad, Thursday, 25 January 2018 17:44 (six years ago) link

I guess the "fake" aspect is that Bezos couldn't just like liquidate his Amazon stake and suddenly have $113 billion in cash. But that's an almost meaninglessly large amount of cash anyway -- I don't even know what you could do with it other than buy another huge corporation.

IF (Terrorist) Yes, Explain (man alive), Thursday, 25 January 2018 18:09 (six years ago) link

the NYT probably has a section for that now

rob, Thursday, 25 January 2018 18:10 (six years ago) link

sad lol

mh, Thursday, 25 January 2018 18:20 (six years ago) link

Imagine the luxury you could live in while trying to work out what to do with 113 billion

i,CloudiOS (darraghmac), Thursday, 25 January 2018 18:56 (six years ago) link

hey, it's not that much; a couple billion for food safaris, a couple billion for illuminati school, all of a sudden you're stretching just to pay for next week's jet service to the ponce de leon institute for a long overdue blood transfusion...

sleepingbag, Thursday, 25 January 2018 19:04 (six years ago) link

a billion here, a billion there, pretty soon you're talking about real money

illegal economic migration (Tracer Hand), Thursday, 25 January 2018 21:25 (six years ago) link


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