marketing of masculinity

watching an NCBSN soccer stream, just saw an advert for a testosterone supplement called 'Nugenix'

the prison planet dollar huh

idgi

Is it endorsed by Ted Nugent?

Pro Dog Raw

Those are very macho dogs.

The kind you don't bring home to mother.

What does the acronym BARF mean? Couldn't find it quickly on their site, and does the verb "to barf", i.e. to vomit, not exist in British English? What about the term "raw dog", i.e. to have unprotected sex?

I looked it up and it stands for biologically appropriate raw food. There’s a website called BARFWORLD. Oh dear.

as long as its just a website and not a theme park

And what a logo they have at/in BARFworld!

https://pbs.twimg.com/media/EThH0bcWoAMkfki.jpg

https://vignette.wikia.nocookie.net/spaceballs/images/1/1d/Barf.jpg

Are you ready for images of the best “soap but for MEN” product you’ve ever seen? pic.twitter.com/kVAWb57UlF

— Shayna Moon, Unity Lich (@qorquiq) May 8, 2020

seems like real men would refuse to use body wash, it would have to be bar soap that is putty-colored and has, like, sharp edges

also I'm mad they were out of Gunboat Diplomacy last time I was at the store

I kinda want to know what naval supremacy smells like. (Gun oil and salt water?) There's another even sadder product in the replies:

https://pbs.twimg.com/media/EXgHw9mWAAECkmK.jpg

I would have gone with "NO SAPO"

STR8

the ONLY aftershave product guaranteed to not go near your balls

it’s kinda annoying how target’s male toiletries section is laid out like a sharper image

Thick attracts thicc.

Tbf these marketing campaigns are doing everyone a service by increasing the likelihood that basement dwellers will begin taking their personal hygiene seriously.

my brain has been fed a different set of inputs and when I saw “gun oil” I thought of the sex lube first

def not str8

they just need to come up with something you can add to Mountain Dew that changes it into soap after it goes flat

Lysol?

my brain has been fed a different set of inputs and when I saw “gun oil” I thought of the sex lube first

Didn't even know this product existed, but of course it does.

https://www.theguardian.com/lifeandstyle/2020/may/09/anyone-popular-at-school-has-muscles-the-rise-of-the-ripped-teen

Black Rifle Coffee is a Veteran Owned & Operated, Premium Coffee Company. You won't find better premium coffee at a cheaper price, and we serve those who serve. Click. Buy. Drink. Enjoy.@blckriflecoffee #blackriflecoffee

— Black Rifle Coffee (@blckriflecoffee) June 25, 2020

Black Rifle Coffee is a Veteran Owned & Operated, Premium Coffee Company. You won't find better premium coffee at a cheaper price, and we serve those who serve. Click. Buy. Drink. Enjoy.@blckriflecoffee #blackriflecoffee

— Black Rifle Coffee (@blckriflecoffee) June 25, 2020

oops, i had burning coffee all over my man hands and i freaked out

I have had this cof. It is not good. In so many ways.

lmao this reminds me of a guy I saw on Shark Tank doing the exact same thing ("veteran" coffee)

https://www.youtube.com/watch?v=pBROHQFyWEw

real men drink coffee by shooting a bullet into the bottom of the mug and sucking the liquid out like it's snakebite poison

this is not a hot take but the branding of a lot of veteran-owned businesses is real weird.

coming soon: manly masks

“People need face coverings that make them feel stylish, cool, and — yes — even manly,” a Harvard epidemiologist wrote in the Atlantic.

Men, otherwise, are less inclined to wear masks. A recent study, co-authored by professors at Berkeley and the U.K.’s Middlesex University, found that men resisted for several reasons: They were less likely to believe they’d get sick with the coronavirus (they are actually more likely to get sick), and “Men more than women agree that wearing a face covering is shameful, not cool, a sign of weakness, and a stigma.”

As a result of this toxic mask-ulinity, we have a whole campaign dedicated to slipping men’s faces into some sexy, sexy N95s.

“Mask shaming men won’t work. Here’s what will,” read the headline of a Los Angeles Times article suggesting ways to “make masks and masculinity a better fit.”

https://www.washingtonpost.com/lifestyle/style/realmenwearmasks-may-be-helpful-but-the-fact-that-we-need-it-is-a-shame/2020/06/27/8f372340-b7eb-11ea-aca5-ebb63d27e1ff_story.html

toxic mask-ulinity

must be tiring trying to be manly, knowing you’ll never be enough, hurting yourself & others to prove otherwise. the sweaty anxiety of this stuff just reeks

*looks at you uncomfortably*

get that vulnerability away from my manliness!! it reeks of weakness!!!

put me in a room with 99% coronavirus molecules.

i will defeat them all

IDG the "masks make me look weak" take, everyone I've seen in a mask looks tough as hell

this is not a hot take but the branding of a lot of veteran-owned businesses is real weird.

I normally bare my teeth in a gruesome death-dealing grin when I need to look tough, but the mask just covers it up and people think I'm smiling sheepishly. To make up for it I have to kick them in the nuts and give a Tarzan yodel.

this is not a hot take but the branding of a lot of veteran-owned businesses is real weird.

Did we ever talk about Dog Tag Brewing?
https://i.imgur.com/Qsp2nNe.jpg

Which printed the name of a dead soldier on every "dead soldier"?
https://i.imgur.com/U7y8QPx.jpg

Support the troops buurrrrrp

All respect to my American friends but the worship of the military is repulsive to me. It's so clearly engineered to create a stream of willing volunteers. Watching a group of young Marines on leave, strutting around the terminal and snapping orders at desk staff in Honolulu airport, was a gross experience.

can’t imagine any Americans here feeling remotely disrespected by that
then again esby just popped in to shit all over bob dylan and randy Newman both so maybe?

nope no respect for military OR wack boomer penis gods here :sunglasses: :irreverant:

Ironically, there was a very strong streak of disdain for the military in the USA up to WWII. This disdain for 'the brass hats' was still endemic among enlisted men during WWII, even as the US civilian population was drifting toward a much stronger rejection of young men who were neither in the military nor doing vital war work.

The VFW was a stronghold of military worship in the Cold War, and Cold War fears drove the public toward a greater acceptance of the military as 'guardians', but the disdain of the conscript for the US military was still quite pronounced right up to the end of the Vietnam War.

Ever since conscription ended and the all-volunteer military replaced it, the jingos have steadily succeeded in making "the troops" sacrosanct. Even a lot of "the troops" now embrace this mythmaking (though not all of them by any means). Compared to most of US history, the current prestige attached to the military is an anomaly, but I don't see it ending any time soon.

You mean you want the troops to die? Probably at the hands of terrorists? It’s either that or total domination, choose your side

By the way, ILM, it is very disrespectful to have all these best ever polls, and the National Anthem isn’t even nominated.

yeah you've got a good point KM!
I remember the shock at hearing airport announcements inviting service personnel to board the aircraft first - the Australian govt tried it here and the national howl of disgust shut it down pretty quick.

LAX - hearing how free showers are available to the military in the Bob Hope Lounge or whatever the hell I was hearing in my jetlagged fever dreams.