the ringer makes its money in podcasting. it's not a cautionary tale per se but i think that a writer's role at a place like that is still complicated and perhaps even precarious. the thing is that the ringer's relationship to podcasting is just really hard to replicate... the main reason their podcast network is so successful in the first place is bcuz simmons himself has been a popular podcaster for over a decade, going back to years before grantland even. there's websites/media companies that work, but they're all pretty sui generis. it's hard to just duplicate a model. one thing that made the death of deadspin particularly sad was not just that it was good, but that it killed off one of the sites whose success was not a model that could be copied.
― J0rdan S., Tuesday, 10 December 2019 20:33 (four years ago) link