Graphic design 1945-1969

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http://farm3.static.flickr.com/2215/2147179043_04bd9a222b.jpg

Carroll Shelby Downard (Elvis Telecom), Tuesday, 14 April 2009 17:23 (seventeen years ago)

great thread :D

stimulus package (cozwn), Tuesday, 14 April 2009 17:24 (seventeen years ago)

lol i have that hulot poster
xp agree

zurück zum Traphaus (donna rouge), Tuesday, 14 April 2009 17:25 (seventeen years ago)

whoa at Fly TWA poster!

caek, Tuesday, 14 April 2009 17:28 (seventeen years ago)

http://grainedit.com/wp-content/uploads/2009/04/porsche-posters-1.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:34 (seventeen years ago)

^^ niiiiiice

Futura was pretty rare post-war, wasn't it? - you do see it used in A LOT of popular design from this era, though (including some stuff on this thread) - especially on paperbacks and posters. I was unaware that it was as old as the 20's. I guess I associate a lot of prewar design with Art Deco-style typefaces, but I do not profess to be an expert on the subject (even though I am a g. designer by trade lol).

I would love to read a comprehensive history of typography from the industrial age onward, if such a book exists (recommendations plz).

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 17:38 (seventeen years ago)

otto treumann

http://devkick.com/blog/i/europe/otto-treumann-poster.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:40 (seventeen years ago)

hans hartmann

http://www.spd.org/contest/hans_hartmann_posters1.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:41 (seventeen years ago)

wow i'm trying to work out how the colors in that dove work and my brain is still confused!

Tracer Hand, Tuesday, 14 April 2009 17:42 (seventeen years ago)

http://www.stankowski06.de/basis/html/Hauptpunkte/presse/bildbase/bildmat_postkarten/gross/kieler_woche.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:43 (seventeen years ago)

'72 but whatever

http://www.telegraph.co.uk/telegraph/multimedia/archive/01176/arts-graphics-2007_1176577a.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:48 (seventeen years ago)

Anyone know the main typeface used in that Treumann poster upthread?

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 17:48 (seventeen years ago)

speaking of:

http://grainedit.com/wp-content/uploads/2008/10/ospaaal-posters-1960s.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:49 (seventeen years ago)

no idea, pillbox, pretty dope though

fucken cumlord (omar little), Tuesday, 14 April 2009 17:51 (seventeen years ago)

saul bass matchbooks

http://farm4.static.flickr.com/3120/2423199588_13e16c6696.jpg?v=0

fucken cumlord (omar little), Tuesday, 14 April 2009 17:51 (seventeen years ago)

i like the cover of this pino tovaglia book, translated as 'the rule that corrects emotion'

http://www.corraini.com/admin/tmp/files/copertine/200.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:53 (seventeen years ago)

wim crouwel

http://farm3.static.flickr.com/2232/1621353268_9b4777da03_o.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:55 (seventeen years ago)

xp to Pillbox, unless I'm missing, there is no Futura anywhere on this thread except for the VW advert, which is timelessly VW rather than particularly post-war. Despite being over 80 years old, Futura was a pretty rare sight outside of VW adverts until relatively recently (like last 15 years).

caek, Tuesday, 14 April 2009 17:56 (seventeen years ago)

http://blog.iso50.com/wp-content/uploads/2008/01/manifesto-nizzoli.jpg

fucken cumlord (omar little), Tuesday, 14 April 2009 17:57 (seventeen years ago)

the treumann font looks (New?) Century Schoolbook at a heavy weight, probably extra black.

caek, Tuesday, 14 April 2009 17:59 (seventeen years ago)

none of the digitized versions seem to have CS black though : (

caek, Tuesday, 14 April 2009 17:59 (seventeen years ago)

unless I'm missing, there is no Futura anywhere on this thread except for the VW advert, which is timelessly VW rather than particularly post-war. The small print in the IBM advert and "The Ralph M Parsons Company" is def Futura. If MIT Symphony & Riddles in Mathematics aren't they are awfully close (if not, any idea what the actual font used in those is?) as are the typefaces on the German designs. Futura was also all over pulp paperbacks from this time-period (50s mainly).

Futura was a pretty rare sight outside of VW adverts until relatively recently (like last 15 years). - I love the Futura STD series and use it regularly.

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 18:06 (seventeen years ago)

The small print in the IBM advert - definitely not Futura, look at the lower case "a".

The Ralph M Parsons Company - not Futura (look at the tops of the upper case "M", Futura's are points, those are flat)

MIT and the Penguin are both Swiss Grotesks, the Penguin is Helvetica, not sure about the MIT one. Again, look at the lower case a.

I love the Futura STD series and use it regularly.

Sure. It's everywhere now. I'm just saying it was rare in the 1950s and 60s. It's an archetypal pre-war font that has become popular again in the last few years.

caek, Tuesday, 14 April 2009 18:11 (seventeen years ago)

pino tovaglia poster is futura (and awesome), btw.

caek, Tuesday, 14 April 2009 18:13 (seventeen years ago)

(although it looks 1970s)

caek, Tuesday, 14 April 2009 18:14 (seventeen years ago)

Wow, yeah, you're right: The lower-case "a" is the giveaway. You've got to admit, though, the similarities are remarkable. Any idea what the actual font on the IBM/Parsons adverts is?

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 18:14 (seventeen years ago)

It's just Helvetica or something.

There are vague similarities in the sense that futura and the grotesks are sans serif, but futura is a very distinctive geometric font ("o", bowl of "a", all curves, etc. are perfect circle sections), which is very far from true of helvetica, akzidenz, etc. See http://en.wikipedia.org/wiki/Sans-serif#Classification.

caek, Tuesday, 14 April 2009 18:19 (seventeen years ago)

Yeah, I forget about old-school Helvetica b/c I've been using Helvetica Neue for so long that that is what I picture when I think "Helvetica" these days. I'm a bit envious of your typography knowledge, caek. I should take a class or something (again, if there are any books on the subject you would recommend..)

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 18:26 (seventeen years ago)

Only started 7 hours ago, and I already feel way late to this fantastic thread.

tits akimbo (kenan), Tuesday, 14 April 2009 18:30 (seventeen years ago)

if you can tell the difference between helvetica neue and helvetica you're doing better than me!

this is the best book about typography going: http://www.amazon.co.uk/Elements-Typographic-Style-Robert-Bringhurst/dp/0881792063. there are maybe better books to learn about the kind of typography done in the sort of advertising/artwork on this thread.

caek, Tuesday, 14 April 2009 18:31 (seventeen years ago)

(xp)

caek, Tuesday, 14 April 2009 18:31 (seventeen years ago)

xp This will go on for years, you know. :)

tits akimbo (kenan), Tuesday, 14 April 2009 18:31 (seventeen years ago)

yeah, there are better threads for the type nerds to thrash this out. back to images!

caek, Tuesday, 14 April 2009 18:34 (seventeen years ago)

http://farm4.static.flickr.com/3443/3223860429_244c24e37c_o.jpg

caek, Tuesday, 14 April 2009 18:36 (seventeen years ago)

The Blue Note album covers are a go-to, I'll just get some favorites out of the way early.

http://www001.upp.so-net.ne.jp/gako-oku/Modern.files/Dexter2.jpg

A little bit cute, but not TOO cute, you know?

http://2.bp.blogspot.com/_Lpkcc1bATi4/R5XrvbMNwEI/AAAAAAAAAM8/cOliCyTL1CI/s320/Horace-Parlan-Us-Three-362664.jpg

Yes.

http://bp2.blogger.com/_G9FtQLF2VFE/SA3GNC-b_LI/AAAAAAAAATU/QgJrHzrarg0/s400/cover.jpg

Yeah ok, it's better for type nerds, but this is a perfect album cover. (Helps that it's a perfect album.)

tits akimbo (kenan), Tuesday, 14 April 2009 18:43 (seventeen years ago)

do you know this? http://www.gokudo.co.jp/Record/BlueNote1/index.htm

caek, Tuesday, 14 April 2009 18:48 (seventeen years ago)

is there a thread for blue note sleeves? if not, there really should be. I mean those are sort of a thing unto themselves (not that they don't belong here, there are so many great ones that they could easily consume the thread)

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 18:51 (seventeen years ago)

xp Now I do. Thnks.

I think my dad had this book.

http://www.chrismasto.com/delicious/images/236

The die is plaid! Everything is plaid! What kind of a god...

tits akimbo (kenan), Tuesday, 14 April 2009 18:53 (seventeen years ago)

http://237studio.com/images/55209.jpg
http://237studio.com/images/64168.jpg
http://237studio.com/images/49632.jpg

pirelli tires ads

fucken cumlord (omar little), Tuesday, 14 April 2009 18:55 (seventeen years ago)

xpost I think that was a hot thing when my dad was a teenager, books about how AMAZING numbers are. Because if he didn't have that book, he had ten other just like it.

tits akimbo (kenan), Tuesday, 14 April 2009 18:56 (seventeen years ago)

xpost Whoa, those are great

tits akimbo (kenan), Tuesday, 14 April 2009 18:57 (seventeen years ago)

http://farm4.static.flickr.com/3209/2846521736_34f06c6ab7.jpg?v=0

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 18:58 (seventeen years ago)

whoa

caek, Tuesday, 14 April 2009 19:00 (seventeen years ago)

I have used the eyedropper tool to get this exact shade of orange many times:

http://www.farmidable.com/wp-content/uploads/2008/11/mccallsfurref.jpg

http://www.farmidable.com/2008/11/11/how-to-books-from-the-1950s

tits akimbo (kenan), Tuesday, 14 April 2009 19:01 (seventeen years ago)

man, book companies don't even try anymore do they

fucken cumlord (omar little), Tuesday, 14 April 2009 19:02 (seventeen years ago)

lol at futura on that 1956 gardner book. i guess i was wrong.

caek, Tuesday, 14 April 2009 19:02 (seventeen years ago)

they do ok, xp: http://bookcoverarchive.com/

caek, Tuesday, 14 April 2009 19:04 (seventeen years ago)

this is a book called 'henri's walk to paris' by leonore klein, illustrated by saul bass. from 1962

http://farm2.static.flickr.com/1306/866660551_0f05c58ef3.jpg?v=0
http://farm2.static.flickr.com/1176/866660519_76babea25a.jpg?v=0
http://farm2.static.flickr.com/1285/866660529_49ebe56fd2.jpg?v=0
http://farm3.static.flickr.com/2060/2083543382_3f70e72b08.jpg?v=0

fucken cumlord (omar little), Tuesday, 14 April 2009 19:05 (seventeen years ago)

'72 but whatever - if he can get away with that, I'm going to say fuck it and post this ('73) just cuz:

http://covers.fwis.com/images/items/562.jpg

SORCEROUSES..roll on stage! (Pillbox), Tuesday, 14 April 2009 19:06 (seventeen years ago)

So perfectly unnerving.

tits akimbo (kenan), Tuesday, 14 April 2009 19:07 (seventeen years ago)

Don't ever change, Aus.

pplains, Friday, 10 February 2023 19:40 (three years ago)

two years pass...

1980, but I think aesthetically this belongs in this thread rather than the 1986-1994 one

https://www.youtube.com/watch?v=VjkU4TFtmNQ

𝔠𝔞𝔢𝔨 (caek), Saturday, 11 October 2025 15:21 (eight months ago)

two months pass...

https://www.modernillustration.org/

dan selzer, Thursday, 8 January 2026 14:19 (five months ago)

one month passes...

Nice find, thanks for sharing

salsa shark, Sunday, 22 February 2026 00:32 (three months ago)

(belated thanks obv, didn't notice it was posted a month ago!)

salsa shark, Sunday, 22 February 2026 00:33 (three months ago)

one month passes...

maybe more "illustration 1950s-1990s" but the typography, design, colors etc are as cool as the illustration.

https://www.richardmpowers.com/

dan selzer, Friday, 17 April 2026 13:06 (two months ago)

one month passes...

never associated Chicago with cowboys, but Branniff was based in Texas I think? so maybe a tourist brought there by Branniff.

The Immortal Bird of Avon (Boring, Maryland), Friday, 12 June 2026 17:02 (five days ago)

but like Chicagoans, they’re giving everyone the finger

The Immortal Bird of Avon (Boring, Maryland), Friday, 12 June 2026 17:03 (five days ago)

I loved this thread when it started in 2009 and it's still a great concept, but like so many older pic threads it has become a graveyard of dead links I wish I could still look at. crying.jpg

more difficult than I look (Aimless), Friday, 12 June 2026 17:17 (five days ago)

Graphic design 1917-1977, tschichold archive

https://tschicholdarchive.com/

dan selzer, Wednesday, 17 June 2026 03:50 (fifty-seven minutes ago)


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