are blogs influential? can they help sales? do they have any real clout?

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I mean, Pitchfork saw that Stereogum et al were eating their lunch and started the Forkcast as a deposit zone for legal MP3s. Indie rock labels started going straight to them, and all the middle-tier blogs dried up because they couldn't compete with exclusives. Then they combined all the popular lower-tier blogs into Altered Zones, funnelled all their audiences into one site, and then deaded that.

As for "premieres" and "exclusives" in 2014, you can now drop those on literally anywhere (as Weird Al proved this week), so the whole endeavor doesn't even need music blogs to help them

dilligaf escape plan (Whiney G. Weingarten), Friday, 25 July 2014 17:55 (nine years ago) link

the constant trumpeting of music blogs as the future of music was possibly the most near-sighted music-related "news" story of the 00s, and should go down as the music industry's version of the tech bubble and Ted Talks

dilligaf escape plan (Whiney G. Weingarten), Friday, 25 July 2014 17:56 (nine years ago) link

who was trumpeting music blogs as the future of music other than music blogs

iatee, Friday, 25 July 2014 17:59 (nine years ago) link

the constant trumpeting of music blogs as the future of music was possibly the most near-sighted music-related "news" story of the 00s, and should go down as the music industry's version of the tech bubble and Ted Talks

this honestly feels like a humblebrag

IT WAS THE BIGGEST BLOOPER OF ITS DAY

da croupier, Friday, 25 July 2014 18:02 (nine years ago) link

re Forkcast etc. that seems like a good analysis, but I'd also imagine that nowadays a lot of p4k traffic is reviews and that users are interested in following consensus more than curious to see what quirky bloggers think? As a news site (especially if you want to keep up with who's playing what tv show or doing what commercials) it's probably also doing pretty good but who's reading all the features?

I'd agree blogs were totally hyped in mainstream media (and also by the 'industry', I got free passes to everything because I did a tiny blog in Denmark)

niels, Friday, 25 July 2014 18:04 (nine years ago) link

who was trumpeting music blogs as the future of music other than music blogs

― iatee, Friday, July 25, 2014 1:59 PM (3 minutes ago) Bookmark Flag Post Permalink

Xeni Jardin did a report on NPR, there was like a four page spin article with photos of noz and perpetua, ultragrrl and gvsb got major label a&r gigs,

dilligaf escape plan (Whiney G. Weingarten), Friday, 25 July 2014 18:07 (nine years ago) link

stereogum sold for like $5mil

dilligaf escape plan (Whiney G. Weingarten), Friday, 25 July 2014 18:09 (nine years ago) link

sarah lewitinn @ultragrrrl · Jul 11
I've held it off til now bc I was scared of how I'd feel: I finally watched the @Interpol vid and I can't deal with life and it's glory.

sarah lewitinn @ultragrrrl · Jul 11
I was sitting at the front of the bus while watching and it was the most intimate thing I've ever done in public.

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LIKE If you are against racism (omar little), Friday, 25 July 2014 18:09 (nine years ago) link

wasn't perpetua in the NYT

xp

Οὖτις, Friday, 25 July 2014 18:12 (nine years ago) link

Forgot About Z.U.N.E.

da croupier, Friday, 25 July 2014 18:14 (nine years ago) link

like yeah the media got up its own ass a bit re blogs but honestly i'm not shocked its a media person saying the media should never forget when it oversold the media

da croupier, Friday, 25 July 2014 18:20 (nine years ago) link

there were definitely grander follies in the music industry than when some bloggers got profiled and a media brand was purchased for a couple million

da croupier, Friday, 25 July 2014 18:24 (nine years ago) link

i guess i mean the music media, not the music industry

dilligaf escape plan (Whiney G. Weingarten), Friday, 25 July 2014 18:27 (nine years ago) link

the constant trumpeting of music blogs as the future of music was possibly the most near-sighted music-related "news" story of the 00s, and should go down as the music industry's version of the tech bubble and Ted Talks

― dilligaf escape plan (Whiney G. Weingarten), Friday, July 25, 2014 6:56 PM (33 minutes ago) Bookmark Flag Post Permalink

Word

famous instagram God (waterface), Friday, 25 July 2014 18:31 (nine years ago) link

stereogum sold for like $5mil

stereogum for like 5 million vs. beats for like 3 billion.

fact checking cuz, Friday, 25 July 2014 19:27 (nine years ago) link

blogs are still big, it's the music that got small

Guayaquil (eephus!), Saturday, 26 July 2014 02:56 (nine years ago) link


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